Regional Paint Store Finds Success With Bridgital Advertising

Client:

Overview

In 2021, Viamark started handling all of Johnson Paint’s regional advertising. The company is a Benjamin Moore dealer with 10 locations in MA, NH, and ME. The Portsmouth NH store had lagged way behind the rest of the stores, partially due to a bad location with low visibility, so getting that store on track was our #1 priority.

We launched a Bridgital Strategy that included local Cable TV and CTV (Streaming Video) in targeted zip codes for branding combined with Display Ads and Paid Social Ads for Digital. All our advertising was targeted to dominate the local Portsmouth NH market and our target demographic.

Deliverables:

Website Project

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Social Media Management

Viamark Advertising passionately crafts social media management services that not only amplify brands, but also tell stories that resonate in the hearts of audiences.

Connected Audio & Radio

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Video Production

Viamark Advertising skillfully crafts compelling narratives through video production services, capturing the essence of brands and engaging audiences with visually striking storytelling.

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